“Tamara is incredibly intelligent, she is a calm influence and just so happens to have a wicked sense of humour.” Greg Mcmurray, SSG Multisports
Fixed-Fee
Got a one-off project like a new website/website refresh or template designing for capability statements in mind?
No specialist knowledge or market knowledge in-house for your idea?
Business as usual means noone can dedicate the time and focus to execute a plan?
I step in quickly, get up to speed fast and focus on delivering practical, commercially meaningful outcomes. All work is scoped upfront, with quotes provided based on the agreed project scope.
If you have something that needs doing urgently, I can get you sorted by working on an hourly rate.
You may be interested in my BD Diagnostic options which are all fixed-fee, making them ideal for any budget. Some are available as self-paced tools, so you can move at the speed relevant to your business’s BD journey.
Retainer
If you want regular support without the commitment of a full-time employee, weekly or monthly retainers are a great flexible option. Retainers provide consistent marketing and BD support, with the ability to adapt priorities as needs change, offering continuity, responsiveness and cost certainty without long-term employment overheads.
Your retainer can be a fixed day of the week or month.
Need more flexibility to match your fluctuating work pattern? Lock in a set number of hours per month to use at any time or buy a block of hours which can be used at any time.
Ad hoc / Fractional chief marketing officer
For those seeking specialist senior input, I work as an ad hoc CMO, offering strategic marketing and advice on an hourly basis. There are no fixed monthly hour commitments, support flexes up or down depending on your need, making it ideal for organisations wanting experienced guidance at key moments without committing to a permanent executive role.
Simply contact me to book a complimentary scoping call so we can discuss a clear way forward for your future.
Who do i work with?
Whether you are a sole trader, boutique consultancy or national company, I can help you find your voice, one that boosts your industry recognition. Working together, we not only create decorative, but deliberate, strategic and effective brand work.
I have worked in start-up and boutique tech companies, large barristers’ chambers, a law firm, an international luxury fashion house, an online swimwear brand, as well as for sports platforms and events.
I specialise in immersing myself quickly and deeply into a commercial environment, listening carefully to stakeholders and translating complexity into clear, confident and cohesive messaging.You benefit from a unique, creative blend of takeaways from multiple industries.
FAQs
A fractional marketing and business development consultant gives your business access to experienced strategic support without the cost or commitment of a full-time hire.
That can include clarifying your positioning, refining your messaging, improving your website or capability materials, shaping marketing priorities, supporting business development activity and helping you communicate your value more clearly to the right audience.
My role is to step in quickly, understand your commercial environment and help you engage in activities that deliver on your commercial objectives and deliver maximum ROI, whether through a one-off project, ongoing retained support or ad hoc senior-level advice.
I work with sole traders, boutique consultancies, growing SMEs and national organisations that want stronger positioning, clearer messaging and to engage in more intentional marketing or business development activities, not generate more noise.
My experience spans professional services, legal, technology, sport, luxury retail, ecommerce and events. That breadth enables me to take inspiration and best practices from different industries and reinterpret them into unique levers for your context. I am comfortable stepping into specialist or complex environments, listening carefully to stakeholders in order to channel data, experience, ambition and energy into defined results.
If your business needs someone who can get up to speed quickly and add value without a long ramp-up, we are likely a good fit.
Yes. I offer fixed-fee projects for clearly defined pieces of work where the scope and desired outcome can be agreed upfront.
This is often the best fit for projects such as:
- new website copy or website redesign
- capability statement templates
- messaging refinement
- marketing collateral
- business development planning and playbooks
- brand or positioning work
- focused strategic reviews
Fixed-fee work gives you clarity around deliverables, investment and timelines from the outset, making it a practical option when you want certainty and momentum.
A retainer is usually the better option when you need regular support or when your priorities are likely to evolve month to month.
Where a fixed-fee project suits a defined scope, a retainer gives you continuity and flexibility. It allows us to adapt to what the business needs most — whether that’s content, collateral, campaign support, messaging, business development activity or strategic input.
Retainers can be structured as a:
- fixed day per week or month
- set number of hours per month
- pre-purchased block of hours used flexibly
This is ideal for businesses that want consistent progress and experienced support, without the overhead of employing someone full-time.
The right model depends on how defined your needs are and how often you need support.
- Fixed-fee suits one-off projects with clear deliverables, such as a website refresh, capability statement template or defined strategic review.
- Retainer support suits businesses that need ongoing marketing and business development help, with flexibility to shift priorities over time.
- Fractional CMO support suits businesses that need senior-level strategic marketing leadership, commercial input or decision-making support without hiring a permanent executive.
If you are unsure which option makes the most sense, a complimentary scoping call is the easiest place to start.
A fractional CMO (or ad hoc chief marketing officer) gives you access to senior marketing leadership on a flexible basis.
Rather than employing a full-time Chief Marketing Officer, you bring in experienced strategic input when you need it, whether for growth planning, brand positioning, campaign direction, stakeholder alignment, supplier oversight or making better commercial marketing decisions.
This can be particularly valuable during periods of growth, change, rebrand, launch or when your business needs more strategic clarity but doesn’t need a permanent executive role. My approach combines strategic thinking with practical commercial judgement, so advice is always grounded in what’s realistic, useful and worth doing.
Absolutely. Many clients come to me because they either don’t have specialist expertise in-house, or because their internal team is too busy with business-as-usual to properly focus on a strategic initiative.
That might look like a:
- founder or CEO wearing too many hats
- leadership team needing help translating a commercial vision
- manager already managing some marketing but not a specialist where require
- business development priority that keeps slipping
- website or collateral project no one has time to lead
- business needing senior marketing input without making a permanent hire
I step in quickly, get context fast and help create clarity, direction and momentum, without adding unnecessary complexity.
The best place to start is with a complimentary scoping call.
We will discuss:
- your vision and objectives
- what you need help with
- what is getting in the way
- whether the work is best suited to fixed-fee, retainer, hourly or fractional support
- your priorities, timeline and budget considerations
- the most practical next step
From there, I will recommend a clear path forward and, where relevant, provide a scope and quote.